The Experience Profiles™ tool employs empathy to drive personalized engagement.

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The Experience Profiles™ help us understand our audience at a deeper level, moving beyond demographics and even psychographics.

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The Experience Profiles™ provide strategic insights for how our audiences acquire and activate the information provided within the experiences we create. They help us identify what engagement tactics will be meaningful and produce an action or result.

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With the Experience Profiles™ you can engage your audience as the co-creators of their experience. You'll receive guidance for personalizing communications and methods for content delivery that respond to preferences.

We’ll show you how networking can be more meaningful and most importantly - you'll have access to a baseline and community for assessing event data, helping you to understand your audience's evolving needs and behaviors.

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The Seeker

Energized by Community & People

“Your mountain is waiting so get on your way!”

  • Responsive & Expressive

  • Craves human connection

  • Seeker of spontaneity and the unexpected

  • Wants to gather the team to test limits

CREATIVE SYNERGIST: The Adaptor™

 
 

The Creator

Energized by Creating with Others

“Life is best unscripted & unrehearsed.”

  • Playful & Flexible

  • Action-Oriented, Creative Collaborator

  • Wants to build something original and meaningful

  • Super-Sensor who looks while leaping

CREATIVE SYNERGIST: The Explorer™

 
 

The Adaptor

Energized by Innovation & Discovery

“Be present in the moment.”

  • Experimental & Complex

  • Lives in the Moment

  • Technology-Oriented & Inventive

  • Inspired by unconventional ways of connecting

CREATIVE SYNERGIST: The Seeker™

 
 

The Harmonizer

Energized by Collaboration & Happy Teams

“We can do this together!”

  • Inclusive & Inquistive

  • Meaning-Seeker, attentive & calm

  • Active listener, sensitive to others’ needs

  • Loves connecting and small group dynamics

CREATIVE SYNERGIST: The Thinker™

 
 

The Explorer

Energized by Process & Journey

“Follow the path intuition.”

  • Independent & Reflective

  • Cares more about the journey than destination

  • Loves to capture and share unique moments

  • Desires freedom and time contemplate

CREATIVE SYNERGIST: The Creator™

 
 

The Thinker

Energized by Strategy & Goals

“Measure twice. Cut once.”

  • Realistic & Analytical

  • Cares about logical, practical problem-solving

  • Observer with quiet imagination

  • Motivated by intention and plans before acting

CREATIVE SYNERGIST: The Harmonizer™